Tech Stock Picks: One to Sell, One to Hold, and One to Buy 

1 May 2023

Are you looking to invest in the tech industry but don’t know where to start? We’ve got you covered. After analyzing the latest financial data, we’ve compiled a list of three tech stocks you need to know about: one to sell, one to hold, and one to buy. Keep reading to find out which stocks made our list and why. 

Sell: Meta Platforms (META)

Meta Platforms, Facebook’s parent company, has surged about 43% YTD, but we remain unconvinced. Meta’s ad technology has two levers: demand and price. While ad impressions increased 23% YoY, cost-per-ad-impression decreased 22%, showing that the value of Meta’s ads is exponentially decreasing. The company must continue to cut the price of ads to drive growth, which is not sustainable. In addition, the operating margin continues to decline, and the expensive Reality Labs (Metaverse) division incurred a $4.2B loss for the quarter, becoming a drag on operating income. 

Hold: Apple (AAPL)

Apple generated a small 5.4% revenue decline YoY, mainly driven by declining hardware sales, particularly iPhones and Macs. However, the services division (iCloud, Apple Care, etc.) generated $20.8B in revenue and boasts an installed user base of 2 billion devices. Services grew 6.4% YoY, and owning an iPhone or Mac is more or less a membership to paying for services, implying more growth in the future. The issue in China slowed the production of iPhones, and currency headwinds impacted sales by about 8%. Apple isn’t a screaming bargain, but it’s still a solid investment with plenty of potential for growth. 

Buy: Amazon.com (AMZN)

Amazon.com is our must-buy stock in the tech industry. The company’s Q4 earnings report exceeded expectations, with revenue reaching $149.2 billion and a YoY growth of 14% in North American retail sales. Despite the previous year’s concerns about the “death” of e-commerce, Amazon continues to deliver with a 23% growth in advertising. With Amazon’s low EV/EBITDA, the company is a compelling buy compared to its peers. Its aggressive expansion in 2019-22 may have led to negative margins, but management’s efforts to rein in costs is likely to achieve 0.5-1% margins in North America by 2024. 

Do You Want Daily Market Insights?

If you’re interested in staying up-to-date with the latest news and analysis on stocks, be sure to sign up to BlackBull Research.

1 Month Free Trial

Access our expert stock market research Free of charge with no obligation

Free 1 Month Free Trial

Unlock this article & access our expert stock market research

ASX, NZX & USD Stock Buy, Hold, Sell recommendations. Model Portfolios. Daily news and more

[pmpro_checkout]